get the most out of your shopify plus store

First&Third specializes in custom Shopify Plus experiences. We work closely with our clients to create websites that are unique to your brand, optimized for customer connections, and conversion.

we're shopify experts — we can take your store to the next level and build to meet your goals


As a Partner, Shopify has recognized First&Third for our technical expertise in Shopify Plus development. Plus partners are skilled in migration, custom builds, integrations, and optimizing Shopify businesses.



as the primary web development team, First&Third relaunched Opte’s Shopify Plus product pages last fall and improved conversion rates by 20%.

as a Shopify Plus Partner & boutique agency we offer a wide range of services to build what you need

hubspot integration

Seamlessly integrate Hubspot to power your marketing campaigns.

headless integration

Experts in Headless eCommerce for optimal site performance and full site customization.

custom integrations

Build custom features and reporting dashboards to get exactly what you and your customers need.

custom theming

You don’t need to be limited by Shopify’s base feature set.

campaign & landing page development

Easily create templated landing pages to optimize your ad spend.

building custom scripts

Use custom scripts to achieve advanced promotions such as tiered discounts and bundling.

conversion rate optimizations

We’ll identify opportunities to optimize conversion rate and run A/B tests to continue to improve.

migrations to Shopify

Ensure that your business will run seamlessly when migrating to Shopify.

full-scale design and development

We can run with your ideas, from design to development to launch.

strategy workshops

We run strategy workshops to understand your goals then build a prioritized product roadmap to achieve them.

site speed audits

A faster site means happier customers and higher conversions.

website management

We provide the support you need to run your web store and provide admin documentation.

“The First and Third team has quickly become an invaluable extension of our Shopify Plus team. Their efficiency, productivity, expertise and solution oriented approach is second to none and highly valued by our entire organization. I am continually impressed with their work quality and professionalism. They make the vendor, agency relationship both easy and invaluable.”

Anne Coelen, VP of Digital & eCommerce – Luxury Fashion brand




Maximize your revenue, increase repeat sales, and improve retention with personalized emails sent at the right time.


customer service

Gorgias is the ecommerce help desk that turns your customer service into a profit center.



Recharge is the leading subscriptions payments platform designed for merchants to set up and manage dynamic recurring billing across web and mobile.


landing pages

Unbounce landing pages improve conversion rates & drive business

we integrate with external services to tailor a solution for your needs

“We’ve partnered with First&Third for the past 3 years – and the length of our partnership is a testament to the quality of their work and team. Everyone on their team has been attentive, responsive and extremely easy to work with. Our company’s needs are ever changing, and we’re usually on very aggressive schedules. Despite this, they have successfully tackled all of our Shopify Plus needs, including one-off custom requests. I highly recommend them without hesitation.”

Channing Chor, Co-Founder, Chief Operating Officer – Molecule

we collaborate our way to success

it all starts with you—We find out what you need to make your business grow.

The average agency simply takes direction from a client even if the client isn’t an expert in web design and development. This approach often leaves companies with inadequate and underperforming websites that do not meet their objectives.


We start by getting to know you, your business, and the purpose of your project. After the kickoff, we’ll hold a workshop where we work collaboratively to understand the business objectives, your goals for the user experience, and the vision for the project’s look, feel, and functionality.

our process

discovery & strategy

We run collaborative Discovery workshops with your team to help us understand your customers along with their goals and your goals for the site as well. We then work with you to create a prioritized feature list and roadmap for the project so your team will know what to expect going forward.


We will run a Design workshop that helps us understand what you like about your current site and where we can take inspiration for improvements. We’ll then finalize a brand look and feel and design the pages of the site.


Taking the approved designs, we develop the site with the ultimate goal of letting you manage it. We make sure to keep as much of the management of the site going forward in your hands so you don’t need extra development work to keep your business running.

testing & launch

Before launch, we run exhaustive QA testing and ensure that you have time for testing as well. This gives you an opportunity to familiarize yourself with the site and gives us the chance to train you on managing the site going forward. Once we’re bug free, then we launch and monitor the site for any unforeseen issues over the next 30 days.

“First and Third has been an important partner for us as we’ve expanded our DTC capabilities. They were able to quickly understand our backend and work with us to prioritize our projects based on timelines and ROI. They’re extremely responsive, offer sound strategic and tactical support, and are an absolute pleasure to work with. I’d highly recommend working with them!”

Jordan Narducci - Vice President of Marketing and eCommerce - The Bruery


Shopify plus partners are vetted, best-in-class agency partners who specialize in solutions for high growth businesses. 

First&Third are UI/UX Design and Development experts who have worked in the following industries from startups to established companies. 

  • Beauty and Skincare
  • Fashion & Accessories
  • Jewelry
  • Home & Interiors
  • Food & Beverage
  • Lifestyle

First&Third has managed Shopify Plus stores for over 5 years – we also have over 10 years of eCommerce experience.

Timeframes depend on the scope of each project. Let’s chat about your goals and we will create an ideal timeline together.

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ready to take Shopify Plus to the next level?