Increase your return on investment without increasing your ad spend.
Marketing landing pages are the best way to speak to specific audiences and have them focus on an offering. Marketing landing pages convert better than sending people to your homepage and increase return on investment without increasing your ad spend.
Landing Page Benefits
70%+ of traffic on paid social campaigns are mobile users. You can then create pages that are optimized for the mobile experience and mobile conversions.
With targeted landing pages, visitors get exactly what they expect when they click through. This translates to higher ad rankings and lower costs-per-click.
Creating landing page templates means you don’t need a developer for each page you create. We do the heavy lifting to create pages that can be spun up instantly and customized by your team without the need for a developer.
We had a client that was spending over $100 per conversion on ads that were sending customers to a homepage, expecting users to figure it out. First&Third instead built them a page targeted to their audience and custom tailored to their messaging. With the new marketing landing page, we increased the effectiveness of their ads and lowered their acquisition costs from $100 to $10 (90% improvement).
Why A/B testing is easy with landing pages
Find out which page works best for your ads. As a winner emerges, switch to that page easily.
Connecting with your customer is incredibly important to build trust and authority. With the flexibility of multiple landing pages, you can add targeted copy that speaks to different pain points or segments of your audience without diluting your messaging.
Split landing pages make tracking the effectiveness of your changes easy and let you make informed decisions on where to spend your money.
Marketing landing pages let you experiment with your copy and messaging to best connect with your audience and customers. Your team should be empowered to try new things and continue to improve, without having to worry about spending a lot on development costs.
“We’ve partnered with First&Third for the past 3 years – and the length of our partnership is a testament to the quality of their work and team. Everyone on their team has been attentive, responsive and extremely easy to work with. Our company’s needs are ever changing, and we’re usually on very aggressive schedules. Despite this, they have successfully tackled all of our Shopify Plus needs, including one-off custom requests. I highly recommend them without hesitation.”
Channing Chor, Co-Founder, Chief Operating Officer – Molecule
In most cases, right away. Changing the landing page of your ads should impact your conversion immediately. This also means tests start yielding results right away.